November 10, 2023
The Esports Awards, a prominent recognition platform in the esports industry, has formed a strategic partnership with XIX Vodka, an alcohol brand owned by The Sidemen. This partnership marks a significant development for both organizations.
As part of the partnership, XIX Vodka has been named the official vodka sponsor for the upcoming 2023 Esports Awards ceremony. This sponsorship role highlights the trend of alcohol brands entering the esports industry and showcases the synergy between the esports and spirits industry.
Vikram 'Vikkstar123' Barn, a content creator and Co-Founder of Sidemen, will be among the distinguished attendees at the event. His presence further emphasizes the collaboration between The Esports Awards and XIX Vodka.
XIX Vodka joins Oakley, Xfinity, and Lexus as partners of the event. This demonstrates the growing trend of recognition platforms forming partnerships with alcohol brands.